Business City Joensuu

The strategy for Joensuu City – The most attractive in the East, defines “Business City Joensuu” as one of the differentiating factors in the city’s success. In this light, group-level goals for the city’s growth, business policy and entrepreneur-friendliness have each been defined in great detail in the strategy. 

During the early months of 2023, a more precise target layout, content and measures were also defined for Company City Joensuu which will make up the Company City Joensuu programme. 

The implementation of the program consisted of background documentation and statistical indicator analysis, a survey conducted among both local and non-local businesses in Joensuu using the CINT panel to gain a comprehensive overview. Additionally, interviews were conducted with various stakeholders for the program. The program draft was also collaboratively refined among different stakeholders in several phases, including workshops.