Anssi Kumpula

I love lay-out work that encourages the viewer to take another look at the content. This happens when content, illustration and lay-out genuinely interact and make the reading meaningful. I finish final reports, communication material and MDI’s own newsletters, brochures, handbooks and flip books on my lay-out desk. I support the main messages by an uncomplicated visual expression so that the interest always focuses on the content and the appearance tempts one to delve a little deeper. As a photographer of work days and work events I particularly enjoy capturing authenticity in my photographic work.
Content is king!