MDI prepared a regional placement strategy for the Development Company, Karstula-Region Oy. The area of operation includes Kannonkoski, Karstula, Kinnula, Kivijärvi, Pihtipudas and Viitasaari. The work involved preparing a placement strategy for the region which includes detailed proposals for measures and future operating models. The strategy also included new forms of co-operation, measures or tools that can be introduced in the region in the coming years to support the growth and internationalisation of existing companies and attract new innovative companies and investors. The strategy jointly defined the strengths, opportunities and new development openings and targets of the companies in the region which they specifically want to highlight. The strategy introduced a number of core aspects which are strongly highlighted through the platform and the communications approach supporting ‘Invest in’ operations.