MDI planned Kasvuyrittäjyyden tahtomaa (The Land of Growth entrepreneurship, Eng.), the growth entrepreneurship program for Southern Ostrobothnia. The planning process analysed the previous studies, national guidelines and local business advising services for growth entrepreneurship. In addition, MDI carried out a survey, interviewed a bunch of growth entrepreneurs and organized two workshops to define the aims, contents and action points of the program. The implementation of the program was coordinated by the chamber of commerce of Southern Ostrobothnia and Southern Ostrobothnia Entrepreneurs Association. The final program was presented to the Regional Management Committee in March 2012.